Friday, September 18, 2015

#loridoesguillermo | NJ Business Photographer

If you needed another reason to visit Dressed by Lori , the best dress shop in Millburn, well here it is...Lori has joined creative forces with Italian designer, Guillermo Molina to offer couture design services for the women in northern New Jersey. She now not only offers a unique, personalized shopping experience but also a variety of dress options from custom to special occasion to every day.
Lori celebrated her new partnership and 3 year anniversary of the boutique with an amazing party last night. Rockette models walked the aisles while modeling the newest fall fashions. Wine flowed from local winery Melovino Meadery (gluten-free wine) and healthy yet tasty apps were served from Slen'Da'Rella.  Plus, special appearance from style expert and author, George Brescia of "Change Your Clothes Change Your Life". It was a first class event, the only kind you would expect from this gracious hostess.
Check out some of the pics from the festivities : 
If you're local, Dressed by Lori is a must visit boutique for all your dress needs. See you there!

Monday, August 24, 2015

Focus on Millburn Business: Dressed by Lori

August 21, 2015 at 8:30 AM
MILLBURN, NJ - Dressed By Lori, the fashion boutique located at 304 Millburn Avenue, will be celebrating its third anniversary on Thursday September 17. Shop owner Lori Csik will throw an anniversary party featuring a handbag raffle by Dressed By Lori, a book signing by style guru George Brescia, wine tasting by Melovino, food by Slenderella, event management and florals by Matthew David Celebrations, introduction of couture designer Guillermo, and presentation of “The Other Black Dress." In honor of the anniversary, shop neighbors Cash in Your Closet, Gambert Custom Shirts, Oksenhorn Jewelers, and Plume Studio will remain open for the evening event.
Ms. Csik realized when she was in high school that she would one day own a fashion store. She went on to study marketing and merchandizing and, at 55-years-old, she opened Dressed By Lori, her long-dreamed of shop. Fortuitously the prior owner of the space on Millburn Avenue, Jia Boutique, was preparing to relocate when Ms. Csik was searching for a location.
Ms. Csik describes her clothing as being “all about the ‘day-to-play.’” Her working girl dresses start at $128 and event/cocktail dresses are priced at about $600. Her customers are “ageless,” from about 13 to their 70s. She carries sizes 0 to 12, but in recognition that the average size of the American woman is size 12, she will begin carrying size 14s.
The shop is open Monday through Saturday. She employs two interns, a home-schooled high school student and a college student at Seton Hall, both of whom are interested in fashion and merchandizing. She also employs store manager, Jen Zullo. Ms. Csik hires by personality, rather than experience, because she learned through her work in human relations, that “personality can’t be taught.” She loves running the business and every year makes it better by introducing new designers. She focuses on American designers and those who manufacture in the United States. The designers carried by Dressed By Lori included Amy Matto, Shoshanna, Nanette Lepore, Yoana Baraschi, Mara Hoffman, Karina, and Byron Lars.
During the year, Dressed By Lori participates in several events, both commercial and philanthropic. It hosts “Style and Focus,” an event, which for $299, a woman is provided with professional photography and hair, make-up, and clothes styling and design. In November, the shop participates in Dress for Success with a cocktail party.
In September, Dressed By Lori will introduce couture designer Guillermo who will bring couture to the shop with one-of-a-kind dresses that are “drop dead.” Mr. Guillermo has a presence in his showroom in Manhattan and Dressed By Lori will be his New Jersey presence. Guillermo will meet clients by appointment at the shop.
At the anniversary party on September 17, Dressed by Lori will unveil “The Other Black Dress,” a simple but both elegant and casual dress that can be worn during the day instead of the usual yoga uniform seen on women around town.
Every season, Ms. Csik researches new designers and attends trade shows to find emerging designers. Her cliental is mostly local, and is built by referral and by satisfied, repeat customers. Dressed By Lori carries artisanal jewelry, many made by manager Zullo. These are unique items not carried in department stores.
Ms. Csik loves the emotional side of dressing - the connection between self esteem and style. She appreciates the transition she sees in a woman who comes in saying “I can’t wear that” to seeing herself transformed by the dress. A good seamstress is a woman’s best friend; little alterations are needed by everyone. Dressed By Lori sends her shoppers across the street to long time seamstress Zenona’s and Son’s Altering and Tailor Shop.
Dressed by Lori Three-Year Anniversary, September 17, 6:00 to 9:00 p.m. at 304 Millburn Avenue

Wednesday, July 22, 2015


Friday, July 10, 2015

My two Girls, Karolina and Betty, looking gorgeous in 
Dressed by Lori dresses.  
2 different body types, both look fantastic!

Thursday, May 28, 2015

The WOW Factor by my friend, Mallika Malhotra of mikifoto by mallika malhotra-check out her blog

The WOW Factor | NJ Business Photographer

May 22, 2015
We all expect good customer service. The support we get when purchasing a product or service or the help we receive when solving a problem. It could be a knowledgeable salesperson who helps you find the perfect dress or a no-questions asked return policy. But the businesses and brands that stand out from the rest are those that do much more. They WOW their customers with an engaging experience. 
This is how I feel when I enter my friend, Lori's Millburn dress boutique, Dressed by Lori. Every detail is welcoming front the fresh tulips on the table, to the pink vintage couch to the cute back room coffee station. You feel like a guest at a party instead of a customer in a store. 
Lori, like a good hostess, is warm, friendly and attends to every detail. She knows her store's merchandise inside and out. While you are trying something on in the dressing room, she already has another option waiting for you outside. She tucks, nips and offers honest feedback. She wants you to leave feeling beautiful and confident. Every dress purchase is packaged like art with gorgeous tissue and ribbon. 
Good business is more then customer service. It is about creating relationships with your customers. Making them feel welcome and special. I have learned so much from Lori's high- touch approach for my own business. It's the little things, the personal touches and the attention that create customer loyalty. Surprise and delight your clients and they will always stay with you
Lori recently hosted my Style & Focus photography event for women in business. Of course, she was the hostess with the mostess creating an environment where our ladies felt beautiful and special. If you haven't already visited her boutique, you must stop by. If not for the dresses, for the experience. 

Wednesday, February 11, 2015

Guess who's dressing Marsha Gay Harden for her New York talk show circuit for Fifty Shades?  Yep, Dressed by Lori is collaborating with George Brescia, of GeorgebStyle, A list celebrity stylist, style consultant and author.
Here She is in Shoshanna on The Today Show with Kathie Lee and Hoda

On The View in Nanette Lepore

Fun on The Meredith Vieira Show

Sparkly at The Amfar Awards

Cooking in her hot Byron Lars Dress on The Chew